Hometrends & reportsCareer for women, passion for men, but family is the top priority – interesting results of survey among corporation employees

Career for women, passion for men, but family is the top priority – interesting results of survey among corporation employees

With diversity being the ever popular topic and participation of women on boards of listed companies remaining at an unsatisfactory level, it is good to challenge the status quo.

For several years, Citi has been exploring the area of women’s professional activity and division into masculine and feminine categories. In this year’s edition of the survey, carried out on the occasion of the International Women’s Day, having a family and spending time with them emerged as No. 1 life priority, regardless of the respondents’ gender, leaving the other categories lagging far behind.

Career means more to women than to men (49% vs. 40%). However, developing passions is generally a men’s domain (60% vs. 42%); these are conclusions from the second internal survey carried out at Citi Handlowy and Citi’s shared services center in Poland to explore the corporate employees’ views on what is feminine and what is masculine.

Asked about the most important aspects of life, both women and men agree that spending time with the family is their top priority; 91% of women and 83% of men report so. Interesting differences emerge for the subsequent priorities: developing new passions and hobbies goes immediately after the family for men (60% vs. 42% for women). Women, on the other hand, place their professional career second (49% vs. 40% for men).
Priorities in life: income status more important to men than to women.

Although men put professional career third in their value matrix, they more readily report aspirations to achieve high income status than women (29% vs. 18% for women). Women, in turn, value their social life more than their male counterparts (32% vs. 26% for men). This tendency, i.e. the materialistic element for male respondents and social qualities in women, is apparent from further questions. The human element, meaning the significance of relationships, returns for female interviewees in their answers to the question what they appreciate their work for; 54% of women report pleasant atmosphere and getting on well with colleagues (42% for men). What men appreciate in their work is high salary prospects; as many as 70% of male respondents indicated so, while for women the figure was 56%.

Working conditions appear to be gender neutral, that is equally important to all people surveyed. These include home office arrangements, flexible hours, benefits, etc. They were indicated by 70% of survey participants. The attitude to spending time with the family also seems universal: 83% of those surveyed believe that this element is their top life priority. This is confirmed by the fact that as many as 72% of respondents take care of their kids or grandchildren in their free time.

Interestingly, using the Internet (68%), the runner-up on the list of free time activities, stands above reading books (46%) or watching TV (41%).

What about the division of household chores? Women are less happy with it than men

This year’s survey has seen a decline in the positive attitude to sharing household chores: 84% of people claim that they share chores with their partner, compared to 91% of respondents reporting so in 2016. The opinion varies by gender: men are actually more convinced that chores sharing is a fact (88% vs. 82% for women).

This year, just like the last one, has confirmed that there is a gap in opinions whether chores are shared equally or not. Nearly every second woman in the survey (48%) thinks that the division is unequal. Only 33% of men support this claim. As for free time, it should be highlighted that women report having as many as 5 hours less free time during the week than men (19 h vs. 24 h for men). An average female respondent spends her free time with her kids (74% vs. 69% for men), and a man surfs the net during that time (70% vs. 66% for women).

The survey was carried out among 776 people. It was part of a branding campaign with participation of real Citi female employees (their faces can be seen in the photograph at the beginning of the article). The campaign revolved around diversity, which was reflected in the women’s stories on the dedicated website at www.dzialamzpasja.pl and in the #dzialamzpasja competition on Facebook rewarding and celebrating women’s ideas for self-fulfillment.
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